IndustryKeep an Eye on iPhrase

Keep an Eye on iPhrase

iPhrase Technologies, which powers both Yahoo! and Lycos Finance search, has been chosen to power the search functions for the Accessible Technology Knowledgebase.

iPhrase Technologies has been chosen to power the search functions for the Accessible Technology Knowledgebase, a web resource featuring information about assistive technology and other disability related subjects. The Knowledgebase is part of the Information Technology Technical Assistance and Training Center (ITTATC), located at the Georgia Institute of Technology.

The search portal provides seamless access to information from the following five federal sites:

AccessIT
http://www.washington.edu/accessit/

AssistiveTech.net
http://www.assistivetech.net

Disability.gov
http://www.disability.gov

ITTATC.org
http://www.ittatc.org

Section508.gov
http://www.section508.gov

“Prior to the inception of the Accessible Technology Knowledgebase, information seekers were dependant on their individual knowledge of these sites as well as their ability to effectively utilize Boolean keyword search, which returns only lists of links and possible answers that users must then sift through,” said Mimi Kessler, Project Director at ITTATC, located at the Georgia Institute of Technology. “iPhrase’s One Step effectively connects these resources and allows users to search all five federal sites simultaneously and get the specific information they need quickly.”

In addition to providing an excellent front-end for accessing disability related subjects, this project is also notable in that it goes beyond traditional meta search. The solution implemented by iPhrase merges traditional web search with queries to searchable databases.

iPhrase specializes in integrating search results from so-called structured (database) and unstructured (web) sources of information. iPhrase’s One Step technology is what powers the finance search tools for both Yahoo and Lycos.

If you haven’t tried these search tools, you’ll likely be pleasantly surprised, because they allow you to pose natural language queries like “Compare the profit margin and EBIDTA of Wal-Mart and TGT.” The search tool “understands” the acronym “EBIDTA,” knows that “TGT” is Target Corporation’s stock symbol, and even the concepts “compare” and “profit margin.”

Your results are a simple table with the information you requested — not a list of thousands of possible web pages that might match your query, as you get with most other search engines.

Though it’s still a small company, iPhrase’s involvement with the Accessible Technology Knowledgebase and two major finance portals make it a company to keep an eye on for further useful new search tools.

Accessible Technology Knowledgebase
http://www.ittatc.org/

Lycos Finance Search
http://finance.lycos.com/home/iphrase/default.asp

Yahoo Finance Search
http://finance.yahoo.com/li

Search Engine Forums Spotlight

Good news about expired domains
Webmaster World Forums
http://www.webmasterworld.com/forum3/10036.htm
“One resulting improvement with this index is better handling of expired domains–the authority for a domain will be reset when a domain expires, even though dangling links to the expired domain are still out on the web.”

More from Boston
Webmaster World Forums
http://www.webmasterworld.com/forum3/9976.htm
“Here are a few more comments from Daniel Dulitz from the crawler session at Search Engine Strategies in Boston.”

Response redirect
The I-Search Discussion List
http://list.adventive.com/SCRIPTS/WA.EXE?A2=ind0303&L=i-search&D=1&T=0&H=1&O=D&F=&S=&P=164
“How Google handles redirects is an interesting question. According to Google’s own guidelines, the only redirection they approve of is one issuing a “301: Permanently Moved” HTTP code. This is the one to use when you have changed URLs, and signals to the user-agent (in this case GoogleBot) to update its records with the new URL.”

Precise click through monitoring from se’s and affiliates
SearchGuild Forums
http://www.searchguild.com/tpage216-0.html
“I was wondering if anyone new of the best way to ensure that my tracking program picks up all referral URL’s (Hits) from SE’s & Affiliates/.”

“Optimized page” by SEO/.@ $250/hour
ihelpyou Forums
http://www.ihelpyouservices.com/forums/t7432/
“Whenever a potential client comes to me with complaints about their current SEO, the first question I ask him is “How Long”? I ask that question before I even look at the code or backlinks, or anything else. /.Until someone gives me an exact date as to when this SEO was hired by this web site, not a single person can possibly judge the work that is currently being done.”

ATW homepage redesign
Webmaster World Forums
http://www.webmasterworld.com/forum4/820.htm
“I like it! Fast is now the hands of some people that are very good at marketing. By the looks of things they mean business and the year isn’t even half over.”

Google search question
Webmaster World Forums
http://www.webmasterworld.com/forum3/9811.htm
“Can results be restricted to two or more domains?”

Search Engine Forums Spotlight courtesy Search Engine Guide.

Search Headlines

NOTE: Article links often change. In case of a bad link, use the publication’s search facility, which most have, and search for the headline.

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