Search Marketing And The Holidays

We’re into the holiday shopping season — are you ready for it with your search campaigns? Search
Strategies for the Holidays
from iMedia offers some tips to consider, such as getting ready for a spike in traffic, an increase in branded search queries, conversion
rate rises, needing to get aggressive with copy and more. By the way, ‘Tis The Season at Search
Engine Strategies next week in Chicago is a panel that will look further at this topic.

Related reading

How to lead SEO teams and track its performance effectively: Experts tips
SEO is a team sport: How brands and agencies organize work
Seven SEO tips for image link building to generate more traffic
transformation of search summit 2019