Copyright Issues and Video Search

Om Malik has an interesting post about something we’ve mentioned here on the blog several times and that Om and I have chatted about via email, that being the amount of material found in video search engines that is in-copyright but readily accessible to view or download for free.

Some might call it video piracy.

What this means for the future of video search in general is an intersting issue that I’m sure we’re going to be reading much more about in the future. Why? That’s easy, money, and lots of it. Since more and more content is also for sale online via one of many services like iTunes or Google Video Store. If a copy of a movie or TV show is available for free will people still pay to download/rent/purchase the content? New services from TiVo and DirectTV will make the potential for sharing content even easier.

Om’s post includes statements from Google and YouTube on the topic. From what I’ve learned (and these official comments reinforce) is that the burden to have in-copyright content removed from a video search engine is that of the copyright holder.

I’m thinking that tools and services to monitor and then have the proper requests sent to video search engines could be a big business not only here in the U.S. but worldwide.

Finally, Malik points to this just posted story that talks about the amount of Bollywood films available for free via one of many services.

Related reading

Eight tips to getting your videos ranked on YouTube in 2019
youtube and child safety: is the service doing enough?
mobile search and video in 2019: how visible are you?