Daily SearchCast, July 20, 2006: Amnesty International Raps Search Engines On Censorship; Currency Exchange Rates In Google AdWords Kept Secret; Microsoft To Allow More Search Default Choice & More!

Today’s search podcast covers Amnesty International calling on searchers to
lobby Google, Yahoo and Microsoft to stop censoring in China; Microsoft to allow
manufacturers more choice in search defaults; why does Google consider exchange
rates in AdWords a secret?; Google behind in indexing a changed site and more!

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Below are links to items discussed:

  • Amnesty
    International Asking Users To Pressure Google, Yahoo & Microsoft Over China

    BBC News reports that Amnesty International is urging users of Google, Yahoo
    and MSN in the UK to email the search engines opposing the way each operates
    in China. Amnesty International says that the search engines are aiding the
    censorship. The search engines say that Chinese users are more well off then
    they were prior. More on the Amnesty campaign can be found here from the

  • Microsoft Says Vista & Other Operating Systems Will Allow Search Engine Choice

    News from News.com and Reuters that Microsoft said, they will adopt a
    “voluntary principle” that will allow the manufacturers of the computers to
    decide which search engine the operating system should default to. News.com
    describes this as Microsoft wanting to “bolstering choice and competition” in
    the market place. Wise move by Microsoft? I think so. Take a look back at
    Google & Dell partnership, IE7 defaulting to MSN Search and read this. Too
    funny, but smart on Microsoft’s part, IMO….
  • Google
    Scholar Trademark Case Settled Out Of Court

    News.com reports that Google and American Chemical Society trademark case has
    been settled out of court. The case was brought up against Google for using
    the name “Scholar,” when American Chemical Society has a similar product named
    “ACS?s SciFinder Scholar.” The case was dropped and each side will pay their
    own legal fees. No other details were provided and both sides have
    confidentiality clauses….
  • Google
    Won’t Reveal Details Of AdWords Exchange Rates

    I spotted an interesting thread which I then followed up on today at the
    Search Engine Roundtable which shows that Google won’t reveal the source of
    the exchange rate they use. So if you are an international AdWords customer
    and you pay in your local currency, and you want to know why the exchange rate
    is so poor, you are out of luck. The AdWords representative states: “the
    product managers are not willing to discuss the former at this time as part of
    protecting the whole.” And Threadwatch notes Google also claims it can’t give
    this information out for “competitive…
  • Google
    Behind Others, Again, Catching TagJag’s New Name

    SEOMoz reports that Google is once again behind the 8-ball when it comes to
    picking up a domain name switch. Chris Pirillo’s TagJag site was originally
    named Gada.be but was 301 redirected several weeks ago. Yahoo and MSN Search
    both display the site for a search on the name, TagJag.com, but Google shows
    nothing. Like we said before, Google had similar issues when Techmeme changed
    their name….
  • Motorola
    To Add Yahoo Go for Mobile On Phones

    Reuters reports that Yahoo and Motorola have teamed up. The Yahoo Go for
    Mobile service will be added to many new Motorola phones. The multi-year deal
    sets Motorola to add this Yahoo service on new mid-priced and high-end
    Motorola phones. No specific models numbers were provided….
  • Swapping My Treo 700W
    For The UTStarcom XV6700

  • Orange SPV M3100
  • Can
    IAC’s Pronto Shopping Search Compete?

    IAC, parent of search engine Ask.com, has had a shopping search tool for some
    time, in the form of Pronto, a downloadable application. Recently, IAC created
    a web-based version of Pronto, which has some useful features?but it joins a
    crowded field with hundreds of other players. SEW correspondent Brian Smith
    takes a look at Pronto and muses about the challenges it faces in today’s
    SearchDay article, Up Close with IAC’s Pronto Shopping Search….

  • ApartmentRatings.com: ‘What The Neighbors Pay’

    Apartment locator ApartmentRatings.com has introduced a new service it calls
    “What The Neighbors Pay.” As co-founder and CEO Jeremy Bencken describes it,
    “It’s not quite ‘Zillow for renters.'” Regardless, it offers helpful pricing
    information, benchmarking individual apartment rates vs. averages in the
  • Lycos
    Powered By Windows Live & Retriever Directory

    It’s been a long time since I’ve looked at Lycos, given how far it has slipped
    in the search world. Someone asked me about it today, so I took a look — and
    what’s this at the bottom of the page? “Portions powered by Windows Live.”…

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