Jordan Rohan is a financial analyst who specializes in internet stocks. He’s been covering the industry since 1998, and has developed a reputation as a penetrating thinker who’s not afraid to tell it like he sees it. Rohan was one of the keynote speakers at the Media Post Search Insider Summit held in Keystone Colorado last week. His talk was wide-ranging, covering competitive trends, the importance of international markets, and of course, Google’s dominance—and whether anyone has a chance of knocking them off the search throne. More on Rohan’s views of the search world in today’s SearchDay article, Rohan: “The Job of an Analyst is not Easy”.
Whitepapers
Related reading
Yext researches what American customers are looking for throughout the year
Yext’s analysis of the year’s search behavior shows consumers look to go to the doctor’s office in January, the dealership in May, the mall in December, and more.
Optimizing for position zero: The future of voice search
How developed is the voice search opportunity, what specific strategies do brands need to apply? A look at the current state of affairs and the way ahead.
Capitalizing on paid social in B2B industries
Driving business from paid social ads challenges B2B stakeholders. An outline of what works well in the B2B space and how to make it work for you.
Google’s average position sunset: Are you set up for the transition?
On September 30th, Google turned off average position as a metric. Ways to help advertisers set up with new metrics - impression share and impression rate.
