IndustryEnquiro Finds Search Plays an Integral Role in B2B Purchases

Enquiro Finds Search Plays an Integral Role in B2B Purchases

For business to business (B2B) buyers, search engines are the primary research source, and one of the top influencers on purchasing decisions, according to the latest research from Enquiro Search Solutions. In today’s SearchDay, How Do B2B Buyers Search?, we look at the findings of Enquiro’s Business to Business Survey 2007.

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