SEW Experts: Local Search: Competing All Over the Map
Google Maps, launched with AJAX functionality, draggable maps, and satellite imagery in late 2005, started an “arms race” in development of new features and functionality. In today’s Vertical Challenge column, “Local Search: Competing All Over the Map,” local search expert Michael Boland looks at the many ways competitors have raised the bar with real-time traffic reports, multipoint routing, social features, geotagged video and images, personalization, and most recently, 3-D mapping.
In today’s highly competitive environment, accurate and timely data can be the key difference between keeping tabs on, getting ahead of, or being left behind the competition. This eBook gives a detailed insight into how you can perform in-depth market analysis using the Semrush .Trends toolkit. In particular, it explains how the reports and features in Market Explorer and Traffic Analytics can paint an accurate picture of your target market, and allow you to closely analyze the strategies and performance of your competitors. Supported by examples, the eBook provides detailed instruction and insight into: - Researching new markets and niches. - Analyzing your competitors’ marketing strategies. - Uncovering your competitors’ top-performing pages (and what you can learn from them). - Searching for gaps and insights in your rivals’ strategies. Download Now
Keyword difficulty is one of the essential metrics when it comes to carrying out keyword research. Explore the methodology behind SEMRush's new keyword difficulty metrics, how it is calculated and what it could do for your business. Download Now
Less than 4% of websites passed all Core Web Vitals tests. Is yours one of them? In this study we crawled over 2 million URLs, crunched the numbers, and performed correlation analysis across the top 20 organic Google search positions to get a sense of how websites are performing before Google rolls out the Core Web Vitals Update in June this year. This enables us to provide real performance benchmarks, insights, and data-backed guidance ahead of the algorithm update. Download Now
Having high-quality backlinks directing to your website should be a major factor in your overall SEO strategy. Crowdo.net is a unique link-building service. They provide Crowd Marketing Links (Crowdo Links), which work great for SEO and Web Traffic. Download Now
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Just about any SEO strategy includes competitive research but more often than not you miss out on important aspects and opportunities