SearchDay: What's the Future Hold for Search?
Today's search engine marketing news and opinion: A Conversation about the Future of SEO; Educational Standards For Learning SEO?; Link Building for Dumb Asses; and more.
Search Engine Watch Experts Columns
 Ron Jones |
Do We Need Educational Standards For Learning SEO? » SEM.EDU: Continuing SEM education for agency and in-house search marketers. The real meat and potatoes of the current standards discussion isn’t necessarily what standards to employ, but whether we need — or should even consider — SEO standards. How can we effectively train people if we don’t have basic guidelines for the industry? » Full story » Printer version |
 Sage Lewis |
Link Building for Dumb Asses » LINK LOVE: Link building strategies for SEO success We searched deep within our lexicon of vocabulary prowess to not offend your eyes with such a crass descriptor. We assure you, dear reader, there’s no better way of describing what we’re about to lay before you. » Full story » Printer version |
News from the Search Engine Watch Blog
Get in on the Conversation about the Future of Search
Posted by Nathania Johnson
Should search engine ranking algorithms continue to be based only on the data they have about people who happen to have web sites, and therefore have text pages and can link to others? Or is the voice and opinion of the end user now being heard much more clearly?
» Continue reading…
Resources
Analytics The 2023 B2B Superpowers Index
Analytics Data Analytics in Marketing
Digital Marketing The Third-Party Data Deprecation Playbook
Digital Marketing Utilizing Email To Stop Fraud-eCommerce Client Fraud Case Study
Google Sees Search Share Growth in April, Others Decline
Posted by Nathania Johnson
Google was the only one of the “big” search engines to experience month-over-month growth in April 2008, according to U.S. search engine rankings released by comScore.
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Spending on Mobile Search Ads to Reach $2bn by 2013
Posted by Nathania Johnson
2008 mobile search adspend will reach $445 million, and mobile search revenues (including data charges) will reach $4.8bn by 2013, according to Juniper Research.
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Microsoft to Bring Advertising to Live Search Mobile
Posted by Nathania Johnson
Microsoft has announced the upcoming availability of advertising for Live Search Mobile, as well as display advertising on its Windows Live Messenger and Windows Live Hotmail products.
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Image Search Review
Posted by Frank Watson
If you look for images online this is well worth a read to hone your searches and find the right engine for you.
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Yandex Going Public, IPO On Nasdaq Later This Yea
Posted by Frank Watson
Yandex, the leading search engine in Russia – bigger than Google in that country which is a global rarity – announced it will have an IPO later this year.
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Search Engine Watch Forum Discussions
Search: The Next Five Years
Posted by Mike Grehan
Should search engine ranking algorithms continue to be based only on the data they have about people who happen to have web sites and therefore have text pages and can link to others. Or is the voice and opinion of the end user now being heard much more clearly?
» Join the discussion…
Confused About SEO Advice
Posted by danielwayne34
I have done alot of reading this weekend. With all the Q & A on all kinds of message boards, I seem to be more confused than when I started.
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Placement Targeting – Thumbs Up or Down?
Posted by szetela
Google’s Placement Targeting (formerly called Site Targeting) option for content advertising gained wider use when Google allowed the option of paying on a cost-per-click (CPC) basis. I’ve heard (and experienced) mixed results – what has your experience been?
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