SearchDay | The Best Links Come from Knowing Thy Self
Today's search engine marketing news and opinion: The Best Links Come from Knowing Thy Self; Microsoft Debuts New Bing TV Ads; Google Squared is Live; and more.
Today’s Top Story:
 SageLewis |
The Best Links Come from Knowing Thy Self SEW EXPERTS: PROMOTION & LINK BUILDINGThink about what you love and then see how you might be able to create some content that would be of interest to the people in that community. Love is the secret ingredient to link building. » Full story » Print version |
Search Engine Watch Experts Columns
 KevinNewcomb |
Google Changes Course on Nofollow SEW EXPERTS: SEARCHING FOR MEANING Google used to advise SEOs that using the nofollow attribute on internal links could help save PageRank for more important pages. Now Matt Cutts has said that’s no longer the case. » Full story » Print version |
 EricEnge |
SEO Challenges of Restructuring a Site SEW EXPERTS: ORGANIC SEO It’s one thing to make simple changes, where a page on the new site corresponds exactly to every page on your old site. But it’s much tougher when you’re making more fundamental changes to the layout, organization, and content of your site. » Full story » Print version ResourcesAnalytics The 2023 B2B Superpowers IndexAnalytics Data Analytics in MarketingDigital Marketing The Third-Party Data Deprecation PlaybookDigital Marketing Utilizing Email To Stop Fraud-eCommerce Client Fraud Case Study |
News from the Search Engine Watch Blog
| Microsoft Debuts New Bing TV Ads; Begins Multi-Channel Promotion Posted by Nathania Johnson Jun 5, 2009 Last night, those of you tolerating watching ‘So You Think You Can Dance’ were shown the very first broadcast of the new Microsoft television advertising campaign promoting Bing. If you missed it, Bing has a YouTube channel (yes, I know! a YouTube channel! from Microsoft!). Here’s one of the new … » Continue reading |
| Google Squared is Live! Posted by Nathania Johnson Jun 5, 2009 A few weeks ago, Google announced a forthcoming search computation project called Google Squared. It’s now live at http://www.google.com/squared (h/t Google Blogoscoped). Go explore your deepest need for knowledge via the spreadsheet results provided by Google Squared. Warning: This search is terribly imperfect. A search for Dunkin’ Donuts flavors returned … » Continue reading |
| Search Companies Part of Fed Antitrust Investigation into Hiring Practices Posted by Nathania Johnson Jun 5, 2009 Do tech companies have a secret agreement not to aggressively hire away talent from each other? That’s the question behind a new federal antitrust investigation, and search companies are not immune. Google, Yahoo!, and Microsoft have already received requests for information. Of course, it’s easy to understand why companies would want … » Continue reading |
| Q&A with Miriam Warren, Director of Marketing at Yelp Posted by Andrew Goodmanhttp://www.page-zero.com Jun 5, 2009 Miriam Warren of Yelp is speaking at SES Toronto on June 9, on the panel “Follow the Carrot: Cool Mobile Apps” in the Geek Track. Miriam is director of marketing for Yelp, and is based in New York. She was gracious enough to respond to my detailed questions. I have to … » Continue reading |
| New Members Join SES Advisory Board Posted by Kevin Newcomb Jun 5, 2009 Three new members are joining the Search Engine Strategies (SES) advisory board, joining 11 current members to guide the future direction of the search marketing conference series. The new advisory board members are: Brett Crosby, group PPM at Google; Lee Odden, CEO of TopRank Online Marketing; and Stewart Quealy, VP of … » Continue reading |
| Microsoft’s adCenter Team Answers Your ProBING Questions Posted by Nathania Johnson Jun 5, 2009 One of the biggest ponderings regarding the rebranding of Live Search to Bing has been: “How will this affect adCenter?” The adCenter team finally took to its blog to address this timely question. And the answer is…..drum roll please….It will not change adCenter at all. The number of ads shown … » Continue reading |
| Google Mobile App Now Available for Nokia S60 Smartphones Posted by Nathania Johnson Jun 5, 2009 Nokia S60 devices are finally getting a Google Mobile App. They join the iPhone, Blackberry and Windows Mobile devices. Of course, Android is fully Google-icious. With the Mobile App for Nokia S60 devices, Google says it’s addressing three main issues related to immediacy: access, location, and query formulation. The app can … » Continue reading |
| Eric Brown Tapped as Yahoo! SVP of Global Communications Posted by Nathania Johnson Jun 5, 2009 Eric Brown has been appointed by Yahoo! to the role of senior vice president of global communications. Brown is charged with public relations, executive communications, product promotion, public affairs, internal communications, corporate reputation management, as well as social media outreach. He reports to Yahoo! chief marketing officer, Elisa Steele, who … » Continue reading |
| Hulu Wants to Rot Your Wallet Posted by Nathania Johnson Jun 5, 2009 Hulu has made no secret of their plan to rot your brain. But apparently the motivation behind it is so that you’ll unwittingly shell out moolah to pay to watch vids there in the future. At least, this is the opinion of NewsCorp’s brand spankin’ new chief digital officer, Jonathan Miller. … » Continue reading |
| New Dictionary.com Ad Offering Combines Keywords with Display Ads, Plus Homepage Takeover Posted by Nathania Johnson Jun 5, 2009 If you go to Dictionary.com today or tomorrow, you’ll notice a homepage takeover ad by Toyota featuring their hybrid Prius vehicle. It’s part of a 2-day ad blitz campaign Toyota is conducting on the popular word lookup site, which sees 35 million visitors per month. You’ll also see display ads when … » Continue reading |
Search Engine Watch Forum Discussions
| Possible *NEW* Beta Feature GOOGLE – New Tool – “Bid Simulator” in GOOGLE old UI. Jun 4, 2009 Accidently discovered this today, Google “Bid Simulator”: It only appears in one of our Accounts on our MCC. So I am assuming we’ve been opted in a BETA Test. Here are the details: What is the Bid Simulator, and how does it work? (https://adwords.google.com/support/bin/answer.py?answer=138148&hl=en_US) Searchengineman Image: http://www.searchlinqsmedia.com/Dell/bidsimulatorgoogle.gif » Join the discussion |
| Buying & Selling ‘internet real estate’ Jun 3, 2009 Does anyone on here know someone who has been buying, tweaking and selling websites for a profit? I’ve heard a few guys state that they’ve been rather successful with it a couple of times (of course that doesn’t mean … » Join the discussion |
| Get myself removed from an Adwords Acct Jun 3, 2009 A past client added me to her Adwords Account. Now they have disappeared, and I’d like to be removed from that account and start my own. Since I don’t have admin access, how do I get myself off their account? Any help would be appreciated. » Join the discussion |