SearchDay | Microsoft and Yahoo Finally Strike Search Deal
Today's search engine marketing news and opinion: Microsoft and Yahoo Finally Strike Search Deal; Yahoo-Microsoft Deal a Win for Advertisers; Using Alibaba.com for B2B Leads; and more.
Today’s Top Story:
| It’s Official: Microsoft and Yahoo! Finally Strike Search Deal Posted by Nathania Johnson Jul 29, 2009 Don’t adjust your screen folks, it’s finally official. Microsoft and Yahoo! have finally struck a search deal. No, Microsoft will not be acquiring all of Yahoo! No, Yahoo! will not be slicing off search and selling it off to Microsoft. Under the 10 year agreement, Bing will power Yahoo! search, creating … » Continue reading |
Search Engine Watch Experts Columns
 KevinNewcomb |
Yahoo-Microsoft Deal a Win for Advertisers SEW EXPERTS: SEARCHING FOR MEANINGThe search deal announced today between Yahoo and Microsoft looks to be good for advertisers, but it may not be enough for the new #2 search engine to knock Google off its lofty perch. » Full story » Print version |
 AndyAtkins-Krüger |
Using Alibaba.com for B2B Leads SEW EXPERTS: INTERNATIONAL SEM While Alibaba is described as an “Asian eBay” and credited with causing eBay to shut down its Chinese operation in 2006, it’s much more than that. And its global domination plan is being rolled out at astonishing speed. » Full story » Print version |
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| The Yahoo-Microsoft Deal from Searchers’ Perspective Posted by Kevin Newcomb Jul 29, 2009 So by now, you’ve probably heard about the Microsoft – Yahoo search deal. You may even have read my take that this will be good for advertisers. If not, go back and start there, so we’re all caught up. I got responses from several other search marketers saying the deal looked … » Continue reading |
| Ask.com and Citysearch Parent IAC Revenues Down in Media and Ad Division Posted by Nathania Johnson Jul 29, 2009 IAC released quarterly earnings today and the news is a little dim. The media and advertising division, which includes Ask.com and CItysearch saw Q2 2009 revenues of $168.6 million, down from $186.3 million in Q2 2008, a 9.5% decline. Revenue per query declined on Ask.com, which IAC is attributing to an … » Continue reading |
| Microsoft Yahoo Deal Makes SES San Jose 2009 Must-Attend Event Posted by Greg Jarboe Jul 29, 2009 So, I’m sure you’ve already about the Microsoft-Yahoo deal. If you haven’t, check out the news stories and blog posts below: It’s Official: Microsoft and Yahoo! Finally Strike Search Deal It’s official: Microsoft-Yahoo ink 10-year search pact Microsoft-Yahoo Search Deal: The Most Important Facts (And Some Opinion) But if you … » Continue reading |
| Search Stars in Redesign of Twitter Homepage Posted by Nathania Johnson Jul 29, 2009 Twitter has unveiled the redesign of their homepage and it’s clear they’re dedicated to search. (You’ll have to sign out to view it.) They now serve up a central search box as the main feature with trending topics below in almost a tag cloud style. The top row, with the … » Continue reading |
| Google Analytics Enables Advanced Segment Tracking for Events Posted by Nathania Johnson Jul 29, 2009 If you have events set up to be tracked in Google Analytics, you can now view advanced segments to view traffic data related specifically for the events. To make it happen, first, define an advanced segment to show only traffic from events. Then, activate the defined segment to compare event … » Continue reading |
| Apple Seeks to Improve App Search (Without Google?!) Posted by Nathania Johnson Jul 29, 2009 Say you’re searching the App Store on iTunes, but you can never find what you want. That’s because Apple, who has thus far stayed out of the search game, has enjoyed profits from iTunes despite a despicable search experience. iPhone developers have had to get pretty creative to get the word … » Continue reading |
| Stephane Panier Named by AOL as Global Head of Bebo Posted by Nathania Johnson Jul 29, 2009 To fill the top position of global operations at Bebo, AOL (which acquired the social network last year), promoted from within. VP and COO Stephane Panier will now oversee advancing the social network worldwide. “Stephane is a proven strategist and operator with executive experience from some of the world’s leading brands … » Continue reading |
| AOL Advertising Revenue Down by 21% in Q2 2009 Posted by Nathania Johnson Jul 29, 2009 AOL parent company Time Warner released its quarterly earnings this morning and the news is not pretty. Revenue came in at $804 million, a decrease of 24% over Q2 2008, which brought in $1.06 billion. The decline was almost evenly split among online advertising ($111 million, a 21% decrease) and internet … » Continue reading |
| 20 Authors of Business, Marketing, PPC and SEO Books Speaking at SES San Jose Posted by Greg Jarboe Jul 29, 2009 Bring a couple of book bags to Search Engine Strategies San Jose 2009 because there will be more than 20 authors of business, marketing, PPC and SEO books and speaking at the conference. I should disclose that I’m one of them. Now, there are a lot of great conference … » Continue reading |
Search Engine Watch Forum Discussions
| MSN (Bing) – Buys out Yahoo – PPC, SEO Consequences? Jul 29, 2009 I guess this means the end of Panama, but I’m curious about consequences on PPC and SEO exploits. I’m expecting a flurry of articles. Searchengineman » Join the discussion |
| paid listings – robots disallow? Jul 29, 2009 I’m on the fence about if I should do a robots disallow on the payment info details; pricing, etc, to make the fact less obvious that there are paid listings. These are directory listings. » Join the discussion |
| Bing Search Algorithm? Jul 21, 2009 Hi Does anybody has got any clue of search algorithm of Bing – The decision engine:) Is anybody here getting good amount of traffic from Bing? Cheers! » Join the discussion |