Mobile Growing Faster Than Predicted, says Google's Schmidt
Google’s strategic 2011 initiatives are “all about mobile,” wrote Eric Schmidt last month, prior to announcing plans to step down as CEO. In a keynote yesterday at the Interactive Advertising Bureau’s annual leadership meeting, Schmidt said mobile is taking off faster than predicted, ClickZ reported.
“This is the future and everyone will adapt,” Schmidt said. He offered up some proof of just how quickly mobile is growing:
Schmidt also predicted that digital display advertising could become a $200 billion a year business.
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