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    PPC Content Advertising: The Latest Tips and Best Practices

    PPC PPC Content Advertising: The Latest Tips and Best Practices

    14y David Szetela
    @guykawasaki & Lucille Ball: Personal Channels & Social Media Success

    SEO @guykawasaki & Lucille Ball: Personal Channels & Social Media Success

    14y David Szetela
    Get More Attention with Legal PPC Ad Symbols

    PPC Get More Attention with Legal PPC Ad Symbols

    14y David Szetela
    Get the Latest
    daily news and insights about search engine marketing, SEO and paid search.
    One PPC Landing Page, Infinite Faces

    PPC One PPC Landing Page, Infinite Faces

    14y David Szetela
    Google Conversion Optimizer: The Best-Kept Secret in PPC? Part II

    PPC Google Conversion Optimizer: The Best-Kept Secret in PPC? Part II

    14y David Szetela
    Google Conversion Optimizer: The Best-Kept Secret in PPC?

    PPC Google Conversion Optimizer: The Best-Kept Secret in PPC?

    14y David Szetela
    PPC Landing Pages: Surprising Examples

    PPC PPC Landing Pages: Surprising Examples

    14y David Szetela
    PPC Landing Pages: PPC Visitors Have ADD

    PPC PPC Landing Pages: PPC Visitors Have ADD

    15y David Szetela
    PPC Landing Pages: The End of the Line -- Or the Beginning?

    PPC PPC Landing Pages: The End of the Line -- Or the Beginning?

    15y David Szetela
    More from the Mailbag: Quality Score Mysteries and Great PPC Learning Resources

    PPC More from the Mailbag: Quality Score Mysteries and Great PPC Learning Resources

    15y David Szetela
    The Good, the Bad and the Ugly: Click-Through and Conversion Rates

    PPC The Good, the Bad and the Ugly: Click-Through and Conversion Rates

    15y David Szetela
    The Account Quality Score: Money Pit for the Uninformed

    PPC The Account Quality Score: Money Pit for the Uninformed

    15y David Szetela
    Those Mysterious Quality Scores: Fundamentally Simple

    PPC Those Mysterious Quality Scores: Fundamentally Simple

    15y David Szetela
    Measuring a Text Ad's Effectiveness

    PPC Measuring a Text Ad's Effectiveness

    15y David Szetela
    Reading the Tea Leaves: Interpreting Keyword Reports

    PPC Reading the Tea Leaves: Interpreting Keyword Reports

    15y David Szetela
    Judging PPC Performance: Focus on Conversions, Part 2

    PPC Judging PPC Performance: Focus on Conversions, Part 2

    15y David Szetela
    Judging PPC Performance: Focus on Conversions

    PPC Judging PPC Performance: Focus on Conversions

    15y David Szetela
    PPC Bidding Strategies: Prudence vs. Aggressiveness

    PPC PPC Bidding Strategies: Prudence vs. Aggressiveness

    15y David Szetela
    Show Me the Money: Bidding for Profitability

    PPC Show Me the Money: Bidding for Profitability

    15y David Szetela
    Killer PPC Ads: The Final Word

    PPC Killer PPC Ads: The Final Word

    15y David Szetela
    Tightly-Themed Ad Groups: The PPC Pro Advantage

    PPC Tightly-Themed Ad Groups: The PPC Pro Advantage

    15y David Szetela
    Dynamic Keyword Insertion: Friend or Foe?

    PPC Dynamic Keyword Insertion: Friend or Foe?

    15y David Szetela
    Awesome Ad Groups: Small is Good

    PPC Awesome Ad Groups: Small is Good

    15y David Szetela
    More Killer Keyword Techniques: Personas and Buckets

    PPC More Killer Keyword Techniques: Personas and Buckets

    15y David Szetela
    PPC Keyword Sets: Words to the Wise

    PPC PPC Keyword Sets: Words to the Wise

    15y David Szetela
    Creating PPC Campaigns: the 'Live or Die' Settings

    PPC Creating PPC Campaigns: the 'Live or Die' Settings

    15y David Szetela
    PPC Advertising: Art or Science?

    PPC PPC Advertising: Art or Science?

    15y David Szetela
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