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Articles by: Noran El Shinnawy
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13 Metrics Every PPC Report Should Have
PPC
13 Metrics Every PPC Report Should Have
9y
Noran El Shinnawy
A 5-Step Plan to Increase Brand Awareness Using the Google Display Network
PPC
A 5-Step Plan to Increase Brand Awareness Using the Google Display Network
9y
Noran El Shinnawy
Which Online Flower Store's PPC Ad Won Mother's Day 2013?
PPC
Which Online Flower Store's PPC Ad Won Mother's Day 2013?
9y
Noran El Shinnawy
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How to Turn Your Failed Tests into Winners!
Analytics
How to Turn Your Failed Tests into Winners!
9y
Noran El Shinnawy
Creating a Social Engagement Plan in 4 Steps
Social
Creating a Social Engagement Plan in 4 Steps
9y
Noran El Shinnawy
What the Brazil Butt Lift Can Teach Us About Personas
Analytics
What the Brazil Butt Lift Can Teach Us About Personas
10y
Noran El Shinnawy
Is Your Quality Score Costing or Saving You Money?
PPC
Is Your Quality Score Costing or Saving You Money?
10y
Noran El Shinnawy
How to Create a Solid PPC Testing Hypothesis
Analytics
How to Create a Solid PPC Testing Hypothesis
10y
Noran El Shinnawy
How to Choose a Success Metric for PPC Ad Testing
Analytics
How to Choose a Success Metric for PPC Ad Testing
10y
Noran El Shinnawy
A/B or Multivariate? How to Choose the Right Type of Test
Analytics
A/B or Multivariate? How to Choose the Right Type of Test
10y
Noran El Shinnawy
8 Elements to Test in User Reviews
Analytics
8 Elements to Test in User Reviews
10y
Noran El Shinnawy
An 18-Tip Checklist to Boost Online Checkouts
Analytics
An 18-Tip Checklist to Boost Online Checkouts
10y
Noran El Shinnawy
10 Conversion Boosters for Ecommerce Pages
Analytics
10 Conversion Boosters for Ecommerce Pages
10y
Noran El Shinnawy
8 Tips to Optimize for Mobile Searchers Across Multiple Screens & Devices
Mobile
8 Tips to Optimize for Mobile Searchers Across Multiple Screens & Devices
10y
Noran El Shinnawy
6 Types of Retargeting Every Marketer Should Know
PPC
6 Types of Retargeting Every Marketer Should Know
10y
Noran El Shinnawy
How to Conduct a PPC Audit in 5 Minutes
PPC
How to Conduct a PPC Audit in 5 Minutes
10y
Noran El Shinnawy
8 Experiments to Restore Your Faith in PPC Ad Testing
PPC
8 Experiments to Restore Your Faith in PPC Ad Testing
10y
Noran El Shinnawy
3 Tips to Make Your Facebook Ads Stand Out From the Herd
PPC
3 Tips to Make Your Facebook Ads Stand Out From the Herd
10y
Noran El Shinnawy
How Bad Ads Can Improve Your Performance
PPC
How Bad Ads Can Improve Your Performance
10y
Noran El Shinnawy
5 Tips for Writing Winning PPC Ads
PPC
5 Tips for Writing Winning PPC Ads
10y
Noran El Shinnawy
Using Personification to Boost Your PPC Ad's CTR
PPC
Using Personification to Boost Your PPC Ad's CTR
10y
Noran El Shinnawy
Multi-Channel Ads: The Importance of 'Scent'
PPC
Multi-Channel Ads: The Importance of 'Scent'
10y
Noran El Shinnawy
PPC Ads: Testing User Reviews to Increase CTR
PPC
PPC Ads: Testing User Reviews to Increase CTR
10y
Noran El Shinnawy
3 Dos & Don'ts to Spring Clean Your Facebook Ads
PPC
3 Dos & Don'ts to Spring Clean Your Facebook Ads
10y
Noran El Shinnawy
PPC Ads: When ‘Free’ Still Feels Risky
PPC
PPC Ads: When ‘Free’ Still Feels Risky
10y
Noran El Shinnawy
Benefits vs. Features: What Makes a Better PPC Ad?
PPC
Benefits vs. Features: What Makes a Better PPC Ad?
10y
Noran El Shinnawy
PPC Ad Optimization: 6 Top Elements to Test
PPC
PPC Ad Optimization: 6 Top Elements to Test
10y
Noran El Shinnawy
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