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    Articles by: Noran El Shinnawy
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    13 Metrics Every PPC Report Should Have

    PPC 13 Metrics Every PPC Report Should Have

    9y Noran El Shinnawy
    A 5-Step Plan to Increase Brand Awareness Using the Google Display Network

    PPC A 5-Step Plan to Increase Brand Awareness Using the Google Display Network

    9y Noran El Shinnawy
    Which Online Flower Store's PPC Ad Won Mother's Day 2013?

    PPC Which Online Flower Store's PPC Ad Won Mother's Day 2013?

    9y Noran El Shinnawy
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    How to Turn Your Failed Tests into Winners!

    Analytics How to Turn Your Failed Tests into Winners!

    9y Noran El Shinnawy
    Creating a Social Engagement Plan in 4 Steps

    Social Creating a Social Engagement Plan in 4 Steps

    9y Noran El Shinnawy
    What the Brazil Butt Lift Can Teach Us About Personas

    Analytics What the Brazil Butt Lift Can Teach Us About Personas

    10y Noran El Shinnawy
    Is Your Quality Score Costing or Saving You Money?

    PPC Is Your Quality Score Costing or Saving You Money?

    10y Noran El Shinnawy
    How to Create a Solid PPC Testing Hypothesis

    Analytics How to Create a Solid PPC Testing Hypothesis

    10y Noran El Shinnawy
    How to Choose a Success Metric for PPC Ad Testing

    Analytics How to Choose a Success Metric for PPC Ad Testing

    10y Noran El Shinnawy
    A/B or Multivariate? How to Choose the Right Type of Test

    Analytics A/B or Multivariate? How to Choose the Right Type of Test

    10y Noran El Shinnawy
    8 Elements to Test in User Reviews

    Analytics 8 Elements to Test in User Reviews

    10y Noran El Shinnawy
    An 18-Tip Checklist to Boost Online Checkouts

    Analytics An 18-Tip Checklist to Boost Online Checkouts

    10y Noran El Shinnawy
    10 Conversion Boosters for Ecommerce Pages

    Analytics 10 Conversion Boosters for Ecommerce Pages

    10y Noran El Shinnawy
    8 Tips to Optimize for Mobile Searchers Across Multiple Screens & Devices

    Mobile 8 Tips to Optimize for Mobile Searchers Across Multiple Screens & Devices

    10y Noran El Shinnawy
    6 Types of Retargeting Every Marketer Should Know

    PPC 6 Types of Retargeting Every Marketer Should Know

    10y Noran El Shinnawy
    How to Conduct a PPC Audit in 5 Minutes

    PPC How to Conduct a PPC Audit in 5 Minutes

    10y Noran El Shinnawy
    8 Experiments to Restore Your Faith in PPC Ad Testing

    PPC 8 Experiments to Restore Your Faith in PPC Ad Testing

    10y Noran El Shinnawy
    3 Tips to Make Your Facebook Ads Stand Out From the Herd

    PPC 3 Tips to Make Your Facebook Ads Stand Out From the Herd

    10y Noran El Shinnawy
    How Bad Ads Can Improve Your Performance

    PPC How Bad Ads Can Improve Your Performance

    10y Noran El Shinnawy
    5 Tips for Writing Winning PPC Ads

    PPC 5 Tips for Writing Winning PPC Ads

    10y Noran El Shinnawy
    Using Personification to Boost Your PPC Ad's CTR

    PPC Using Personification to Boost Your PPC Ad's CTR

    10y Noran El Shinnawy
    Multi-Channel Ads: The Importance of 'Scent'

    PPC Multi-Channel Ads: The Importance of 'Scent'

    10y Noran El Shinnawy
    PPC Ads: Testing User Reviews to Increase CTR

    PPC PPC Ads: Testing User Reviews to Increase CTR

    10y Noran El Shinnawy
    3 Dos & Don'ts to Spring Clean Your Facebook Ads

    PPC 3 Dos & Don'ts to Spring Clean Your Facebook Ads

    10y Noran El Shinnawy
    PPC Ads: When ‘Free’ Still Feels Risky

    PPC PPC Ads: When ‘Free’ Still Feels Risky

    10y Noran El Shinnawy
    Benefits vs. Features: What Makes a Better PPC Ad?

    PPC Benefits vs. Features: What Makes a Better PPC Ad?

    10y Noran El Shinnawy
    PPC Ad Optimization: 6 Top Elements to Test

    PPC PPC Ad Optimization: 6 Top Elements to Test

    10y Noran El Shinnawy
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