SKAGs is the practice of placing single keywords in an ad group. With Google’s user intent evolution, is it still worth it?
Folks, it truly doesnt get more in-depth than this. We take the word “maximize” to a new level in this report, breaking down local SEO drivers and giving you a full analysis alongside tactical actions on how to get your site ranked #1. Download now
It’s three a.m. You’re uneasy, but you don’t really know why. You’ve recently audited your accounts, you’re on top of your routine maintenance, and you’re actively testing ways to increase efficiency and grow your account. Read more
Few technologies promise to have an impact on the marketplace as tremendous as the blockchain technology. Though many professionals in the search marketing industry are still entirely unfamiliar with it. Blockchain’s disruptive nature is changing the nature… Read more
Back in the days when I was learning PPC, one of the two biggest growing pains I had were:… Read more
Are you putting enough thought into your meta description tags? If not, you’re missing out. Yes, your meta description tag should describe your post but many companies and websites will go well beyond that to carefully craft descriptions that can massively… Read more
Do you know the triumph when your content finally hits the first page of Google and attracts significant traffic? Unfortunately, nobody is safe from a sudden drop in rankings. The thing is that the reasons for it may be different and not obvious at all. Read more
There’s a science behind what engages shoppers and gets them to purchase and new visual search tech implementations promise to exploit that and reinvent ecommerce as we know it. Read more
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