ResourcesSemrush Keyword Difficulty

Semrush Keyword Difficulty

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Keyword difficulty is one of the essential metrics when it comes to carrying out keyword research. This metric helps marketers evaluate their potential to get to the top of the SERPs when building their master keyword list for their overall SEO strategy.

A digital marketer or an SEO specialist needs to see the most accurate metrics in order to base their strategy on reliable and consistent data. In reality, keyword difficulty calculations do vary, sometimes significantly, between different tools that are available now on the market. Most tools use a limited number of parameters to calculate keyword difficulty. Eventually, important data is missed out, thus impacting the final calculations.

In 2021, Semrush relaunched its Keyword Difficulty metric based on a formula that takes into account all vital parameters, ensures contextual balance, and finally provides the most accurate KD value for their large database of keywords. The new metric was extensively lab tested and is now available in all Semrush keyword suite tools. Explore the methodology behind Semrush’s Keyword Difficulty metrics, how it is calculated and what it could do for your SEO.