ResourcesThe State of Content Marketing 2022 Global Report

The State of Content Marketing 2022 Global Report

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There is no one-size-fits-all approach to creating content at scale, organizing processes, or generating quality organic traffic. But building a content marketing strategy and workflow that allows you to deliver on stakeholder expectations is a top priority in 2022.

How you execute your planning and production depends on myriad factors. Indeed, with more tools and tactics at your disposal—and a shifting, uncertain marketplace—it’s never been more complex. The solution ultimately lies in avoiding ad hoc content creation and case-by-case analysis and instead—building a strategy and mapping clear processes.

Semrush has created this report to share their expertise and industry knowledge to help your business grow better with content.

In the report, you’ll find insights and practical advice based on the opinions of industry experts and expert analysis of Semrush data. Covering everything you need to know to design a better content marketing strategy this year, this State of Content Marketing report provides a bird’s eye view of top content marketing trends and an in-depth manual on how to build your content strategy and workflow in 2022.