mobile devices
Bing’s Unified Device Targeting Arrives
Bing Ads is in line with Google AdWords, now that Microsoft's search engine has added smartphones to the device-targeting changes made this past fall.
Wearables to Heighten Demand for Local Search: Prepare Now!
The impending release of the Apple Watch means that marketers should get ready for the rise of wearables by optimizing voice search and embracing geo-location capabilities.
#SESLON: Mobile Is the Future, No Seriously, It Really Is, Says Google
At his SES London keynote, Google's Ian Carrington discussed the evolution of digital marketing, which has become synonymous with mobile.
Bing Allows Consumers to Use Emojis as Search Term
To allow users to search the same way they communicate, Bing upgraded its search engine to recognize emojis.
Google Testing “Not Mobile-Friendly” Icons
The tech giant is testing the new icons in its mobile search results.
Bing Unveils Responsive Design for Image Search
Bing has revealed new additions to improve its image search, including tablet optimization, responsive design, and "mini-headers."
Bing Rolls Out Tablet-Related Device Targeting Updates
After announcing it would make changes to targeting functionality, Bing has begun migrating to unified device targeting based on simplicity, efficiency and control.
Bing Ads Enhances Geo-Targeting for Increased Relevancy
Bing Ads' updates to its location targeting tools will help advertisers refine and define their geo-targeting for PPC.
Facebook Testing Mobile Search Feature With Keywords
The tool will allow users to search for keywords in posts they are "in the audience for" on Facebook, the social network says.
Yahoo, Bing Flirt With New Search Interfaces
Yahoo and Bing are reportedly testing out changes to search functionality that make results more "card-like" and move top navigation below the search results box.
