revenue
24 slightly depressing stats on the ‘fall’ of Twitter
Despite its die-hard loyal user base, Twitter has been doing nothing but rubbing its fans up the wrong way for the last 12 months.
Tips for understanding and designing optimized landing pages
Here we will emphasize the importance of having a quality landing page and suggest tips for design optimization to support SEO and PPC campaigns.
Are Amazon Text Ads a Promising Alternative to Product Ads?
It's been announced that Amazon Product Ads will be discontinued and Text Ads will be introduced to take their place. How will the successor compare to the original?
6 Reasons Your Site Isn’t Making Money: It’s Not Me, It’s You
Many people are quick to blame the SEO when their sites don't make money but it often comes down to other factors, like a site that isn't aesthetically pleasing or even the weather.
Google Contributor Lets Users Pay to Remove Ads From Websites
Google is running an ad-free Internet experiment that could challenge its own ad-funded business model.
Search Marketing Reporting: 8 Metrics Clients Actually Care About
Many agencies and Internet marketers deliver a summary of performance for PPC and SEO on a weekly or monthly basis, but who decides what data goes into these reports, what metrics to include, and which graph to use to visualize the data?
Better, Faster, Cheaper…Pick 2
When it comes to UX-centered projects, it's important to understand the value of choosing the better or better and faster options instead of the cheaper option.
Organic Search Drives 51% of Traffic to Websites [Study]
Data from SEO platform provider BrightEdge and its Data Cube show organic traffic is the largest source of traffic over other channels like paid search and social media.
Google AdWords Conversion Values Add Multiple Currency Support
AdWords will now convert the payment currency for online retailers promoting products from an AdWords account that is billed in one currency and accepts payments in other currencies.
Key Takeaways From 5 A/B Tests With Significant Results
Always use positive customer testimonials as social proof. Test higher and lower prices. Increase credibility with trust symbols. Find out what matters most to your customers. And don't blindly accept best practices. Here's why.
