school year
Bing Offers Schools a Safe, Advertising-Free Search Experience
Microsoft wants schools to use Bing as the default search engine. The Bing for Schools program is open to U.S. K-12 schools, providing a tailor-made search experience that removes all advertising from search results and filters out adult content.
Back to School for Search Marketers
Now that summer vacation is behind us, a busy Q4 lies ahead. For search marketers, it's a good time to make sure your PPC accounts are in good shape. Your first assignment: check your messaging, keywords, bid optimization, and then get testing!