MobileInfospace Calls On Ingenio for Pay Per Call Partnership

Infospace Calls On Ingenio for Pay Per Call Partnership

News out of San Francisco and Seattle today that InfoSpace and Ingenio have announced a partnership that will bring Ingenio’s Pay Per Call technology to the entire network of Infospace properties including
Dogile, MetaCrawler, WebCrawler and Infospace mobile services beginning in Q1 2006.

Mark Barach, Ingenio’s Chief Marketing Officer, told Elinor Mills at News.com that customers pay on average $9 to $10 per call.

Ingenio also provides pay per call services for AOL.

From the announcement:

The agreement gives Ingenio advertisers broad reach across the entire network of InfoSpace Web properties, in response to consumer search queries. Ingenio advertisers will also be able to reach mobile consumers with distribution across InfoSpace’s mobile search applications. InfoSpace provides content and services to every major carrier in North America, reaching 90 percent of U.S. mobile

Complete news release here.

Resources

The 2023 B2B Superpowers Index
whitepaper | Analytics

The 2023 B2B Superpowers Index

9m
Data Analytics in Marketing
whitepaper | Analytics

Data Analytics in Marketing

11m
The Third-Party Data Deprecation Playbook
whitepaper | Digital Marketing

The Third-Party Data Deprecation Playbook

1y
Utilizing Email To Stop Fraud-eCommerce Client Fraud Case Study
whitepaper | Digital Marketing

Utilizing Email To Stop Fraud-eCommerce Client Fraud Case Study

2y