IndustryBitten by Sarah Jessica Parker in Google Checkout

Bitten by Sarah Jessica Parker in Google Checkout

GOOG%20checkout%20trends.jpg

You can buy “Sarah Jessica Parker” but you can’t get Bitten by her.

Sarah Jessica Parker (the keyword phrase, not the actress) can be found in Google Checkout Trends. “Bitten by Sarah Jessica Parker?” You’re out of luck with Google Labs’ new tool.

The revenue for “Sarah Jessica Parker” is, according to Google, “(Price x Quantity Sold) Over Time.” Imagine that.

Google Checkout now shares retail revenue trends with anonymized Google Checkout shopping cart sales data.

Tony Ruscoe of Google Blogoscoped posted the news with a big chart showing some product comparison trends.

David Wurtz, Google Checkout product manager, announced the new Google Labs competitive intelligence tool. Google Checkout Trends promises to give insight into products that people are buying and selling online. GCT “aggregates sales data of Google Checkout merchants and charts it in a matter of seconds.”

My hunch: Google doesn’t have permission from some of the big box and multichannel retailers to include their data. That’s bad news for fans of Sex In the City.

So if you’ve been bitten by the “Bitten by Jessica Parker,” bug, take Google Checkout Trends with a grain of salt.

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