Google Search Console has added a new multimodal filter. This new report tracks search results triggered by queries that use an image, photo, or screenshot, while text-only queries continue to be tracked as web text-based.
I was also able to replicate this within my own Search Console account, but it was first spotted by Tauqueer Aziz, who posted about it on X along with a screenshot and SER covered this.
Google also announced this and wrote:
“Today, we are excited to introduce Search Console reporting for web multimodal search, in the report for performance on Search results as well as in the report for Generative AI features. This update is designed to give you insights into how your content is surfaced when users search using images (such as with a smartphone camera). The data reported here includes searches with Lens, Circle to Search on Android, image uploads to Google Search, and the Chrome right-click ‘Search this image’ feature.”
Interestingly, when applying this filter within my own Search Console account, the data only tracks back to September 10.
Image Credit: Nowmediagroup
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