I want Microsoft to pick a portal brand and go with it. We’ve had MSN. Then
this year, we got the new Start.com, which seems
to be a pared down alternative to the flagship MSN. Then we got
Windows Live after that, which seems like a
Windows-branded portal. I can’t see anything over there at all, by the way —
but info here and a blog about it from
Microsoft here. Now Barry
spots a
WebmasterWorld thread
noticing that MSN is getting a new pared down look, as this
beta site shows. You almost want MSN to stay
cluttered so there’s some reason to consider the other two choices.
Postscript from Gary: I’ve been tracking the new MSN home page beta since August 2005 with posts here and another post from October.