Crawling & Indexing
Seven ways you might be losing out on search rankings
Consider these solutions for optimizing SEO, if your site consistently struggles to rank for targeted searches in spite of all other efforts to comply with Google's algorithms.
3 Tips for Understanding Your “Courtship” with Search Engines
SEO is all about conveying your entire makeup - why you're a reputable, authoritative entity - which makes for a pretty strong parallel to dating.
Is Your Site Configured For the International Googlebot?
Google has improved the way it crawls, indexes and ranks sites with international content. Understanding these changes is crucial for those creating content for a global audience.
The Final Hurdle Is Cleared – Apps Will Replace Websites
Search engines can't yet crawl and discover content within an app, but Google's quiet acquisition of an app-streaming platform shows the industry is headed in that direction.
Are You Making These Three Silly SEO Mistakes?
Ignoring link equity, mismanaging exclusions and failing to communicate with search engines are just three common - but easily-avoidable - mistakes marketers make regarding their SEO.
Google Webmaster Update: Blocking JavaScript & CSS Can Affect Indexing
Google has updated its Webmaster Guidelines, which will likely affect sites that are blocking JavaScript or CSS files.
Ranking Boost Possible Without Penguin Refresh From Google
Google Webmaster Trends analyst John Mueller says sites shouldn't focus on individual factors of individual algorithms, but rather on fixing sites themselves to improve rankings.
Move Over Google Knowledge Graph, Here Comes Knowledge Vault
Google has been talking about the Knowledge Vault, an upgraded Knowledge Graph that touts "automatic knowledge base construction" and doesn't rely on community-curated databases.
Google Informs Webmasters of Faulty Redirects for Mobile Users
Reports this week show webmasters are starting to see notifications from Google when faulty redirects are detected.
Google Rolls Out Publisher Center to Improve News Discovery
The tool allows publishers to make changes to Google’s record of their sites and helps ensure those sites show up in Google News and, perhaps most importantly, that readers find the content.
