mobile video
Mobile search and video in 2019: How visible are you?
Most of our search activity is mobile now and most of our video viewing is too. How should this affect the way we approach SEO for our video content?
How video impacts mobile web performance and UX, part 2: autoplay and audio
Mobile video is a major up-and-coming trend in content, with brands everywhere converging on the new and lucrative mobile video market. In Part 2 of our three-part series, we'll look at the contentious subject of autoplaying videos and their impact on mobile webpage performance, as well as how audio can delay page speed.
How video impacts mobile web performance and UX, part 1: data and download speed
Video content is top of the agenda for many brands. It is proving a great way to engage customers and visitors, but when viewed on mobile devices, often video should come with a health warning. Why does mobile video impact page performance, and what can be done about it?
A Step-by-Step Guide to Creating Robust Content for the Holiday Season
While search marketers make it a point to continuously monitor the performance of their keywords and modify their PPC marketing bids, the process of modifying content marketing to suit seasonal changes is only just catching on.
Google Panda and the High Risk of Using Aggressive or Deceptive Advertising
Aggressive or deceptive advertising tactics can heavily impact user engagement, which in turn can cause serious Panda issues. Learn how to avoid, and deal with, advertising tactics that ring the Panda dinner bell.
Know Your Platforms: AdWords vs. AdWords Express
What are the key differences between AdWords and AdWords Express? Which platform is best suited for the needs and goals of your business?
SEO Is No One-Trick Pony
What exactly is SEO? It's certainly not any "one thing," but instead a combination of many factors that lead to a successful SEO strategy.
“Content Performance Marketing” – 3 Steps to Future Success
As brands and marketers, we’re at a fork in the road when it comes to content; the next path we take will either elevate our journey to the next level, or throw us into a never-ending roundabout that takes us nowhere.
Cortana Makes Her Way to Windows 9
Microsoft will bring the digital assistant to desktop users in an effort to provide a more "mobile"-like experience on all platforms.
Four Reasons Google+ Might Still Be Alive After All
Recent acquisitions and product integrations, as well as the removal of certain restrictions, hint at a potentially bright future for the social network.
